Optimizing for conversions is a multi-faceted skill that requires thoroughly-detailed analysis, measurable improvement, and achievable results. By breaking our conversion process down, we can not only identify areas of improvement, but tailor new ads and offers to target potential customers who initiated the conversion process, but fell off - Not only increasing our conversion/acquisition rates, but producing additional revenue at little to no cost.

The most efficient marketing strategies to scale e-commerce brands in 2024. Proven to drive remarkable growth and break through any sales plateau or roadblock. Here’s how you can scale your e-commerce brand and what you need to know.

From 2020 to 2021, DM Digital helped increase Neighborhood Allies’ monthly website traffic by 900%, gain over 1,600% more newsletter subscriptions, and receive over 20% more donations. With an organic multi-channel strategy of SEO and social media content, DM Digital supplemented the nonprofit organization’s growth even further with Google Search Ads.

2021 gave us the ability to produce groundbreaking results for clients across all industries. From E-Commerce brands to B2B services, we helped our clients grow by over 300% across the board.

Below are our Top 10 groundbreaking results we generated for clients in 2021:

1. Average ROAS of 550% across all clients

2. Top ROAS over 850%

3. Increased website traffic by 900% (Q1 to Q4)

According to Nielsen, the average return on ad spend (ROAS) for E-Commerce brands is around 287%. This number may sound like an impressive statistic, but after factoring in overhead, this leaves much less room for profit.

This average also indicates that many brands see less than 2.0x return on their ad spend, and few brands see much more than 4.0x. That being said, with the perfect combination of audience targeting, creative content, and promotional offers, wonderful things can happen.

These results stem best from knowing your ideal audience inside and out, which is what we strive to do for each and every one of our clients. In this article, we’ll dive into how we got one of our E-Commerce clients up to as much as 850% ROAS.

E-commerce is perhaps the most thriving industry that utilizes Facebook Ads. With so many different strategic elements, objectives, and audience enhancements, selling your product on Facebook should be easier than counting to ten. So why is it that so many companies struggle to reduce their costs, see a positive return, or even see any sales at all? In this article, we’ll dive into the latest Facebook Ads trends for the E-commerce industry and how companies in E-commerce can optimize their Facebook Ads.

There are countless elements to writing a successful ad that converts. Everything from your budget to your audience targeting will determine how successful your ad will be. Above all else, there is one key element that will guarantee you target the right audience, say the right thing in your ad, create the right offer, and see positive results. We will reveal this number one copywriting secret in this article and explain how you can use it to guarantee a positive return on your ads.