Book Publishers SMM Brand & Content Strategy Paid Media CVO
+28X video views +22X traffic & engagements 64% view rate 54% CTR 34% CVR 44% on-page CVR
Framework Unable to scale past a CAC of $20 on Meta we took his creative assets and revamped them into more modern campaign-friendly sales promotional assets. Given only a budget of $700 for two weeks we knew our campaign really had to lock in and be productive. Objectives It took only a couple of months to breach past $100k in sales while Meta had scaled our monthly spend up to $10k finding our specific highly-profitable niche market. This market was so profitable the customers began sharing it among their friends on facebook and the referral purchases began pouring in.
Christian Author Achieves Six-Figure Revenue
Author transforms book marketing through micro-niche targeting strategy
Micro-niche targeting through Facebook Ads focusing on Christian mothers over 40 with specific interests.
Data analysis with customized content efficient budget allocation and iterative testing for audience refinement.
479% ROI increase with 57% average monthly sales growth and 83% reduction in acquisition costs.
Branding Strategy
Design & Creative
Paid Ads
Christian author needed to breakeven on Meta Ad campaigns and increase online orders for newest biography.
Micro-niche targeting through Facebook Ads focusing on Christian mothers over 40 with specific interests.